The agreement between the two councils is designed to foster collaboration in film, television, music, gaming, immersive technology, skills, and innovation, thereby supporting future investment and economic growth opportunities. This initiative seeks to create a framework for joint working across these sectors, encouraging partnerships between universities, industry, businesses, and public organisations to strengthen talent pipelines and advance emerging technologies.
A key objective is the development of a Creative & Innovation Corridor connecting two nationally significant creative economies. By leveraging their complementary strengths, Liverpool and Hertsmere aim to generate new opportunities for businesses, investors, and residents, promoting sustainable growth and innovation. This partnership aligns with Liverpool's broader goals to enhance its standing as a leading centre for creativity and innovation, building on its cultural reputation, growing digital and creative sectors, the work of the Liverpool Film Office, and developments like the Littlewoods Creative Campus.
The Memorandum of Understanding, effective for an initial three-year period with annual reviews, establishes a collaborative framework without creating legal, financial, procurement, or contractual obligations for either authority. Councillor Jeremy Newmark, Leader of Hertsmere Borough Council, highlighted the complementary nature of the regions, noting Hertsmere's long-standing film and television industry presence with studios like Elstree Film Studios and Sky Studios Elstree, and Liverpool's recognised locations, music heritage, and visitor economy. He emphasised that this North-South corridor offers a unified proposition for global investors.
Councillor Liam Robinson, Leader of Liverpool City Council, stated that the partnership reflects Liverpool's ambition to build relationships that support growth and innovation. He pointed out Hertsmere's reputation in film and television production and Liverpool's strength in culture, creativity, and regeneration. Together, they aim to create stronger connections between their creative economies, support skills and investment, and position both areas at the forefront of the UK's future creative growth.
